The Craft Business mission statement is to: Showcase new products, Analyse consumer trends and spends, Provide information and advice from industry experts and leading figures, Advise on new selling methods - like the internet, mail order and franchises, Explore the benefits of advertising, Provide information on obtaining free PR and editorial coverage, Discuss other marketing tools, Evaluate overseas opportunities, Offer information on shows, both in the UK and abroad, Look at buying patterns, audience spends and demographics
Frequency:
8 per year
Circulation:
7,231
Circulation audit:
audited by ABC 